Privacy Policy
A legal disclaimer
Last updated: 04/09/2025
Severn Cycleworks (“we”, “our”, “us”) is committed to protecting and respecting your privacy. This policy explains how we collect, use, store, and protect your personal data when you use our website www.severncycleworks.co.uk and our services.
1. Who We Are
Severn Cycleworks is the data controller responsible for your personal information.
Registered address: Unit 13, Hanley Workshops. WR8 0DX
Contact email: info@severncycleworks.co.uk
If you have any questions about this policy or how we handle your data, contact us at the email address above.
2. Information We Collect
We may collect and process the following personal data:
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Identity Data – name, username, title, date of birth.
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Contact Data – email address, phone number, postal address.
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Technical Data – IP address, browser type, operating system.
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Usage Data – how you use our website, pages viewed, links clicked.
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Marketing & Communications Data – your preferences for receiving marketing.
3. How We Collect Your Data
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Directly from you (e.g., when you register, contact us, subscribe).
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Automatically via cookies and similar technologies when you use our website.
4. How We Use Your Data
We use your personal data to:
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Provide and manage our services.
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Communicate with you (customer support, service updates).
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Improve our website and services.
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Send marketing (only with your consent or legitimate interest).
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Comply with legal obligations.
5. Legal Basis for Processing
We process your personal data under the following legal grounds:
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Consent – where you agree to receive marketing.
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Contract – to provide services you request.
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Legal obligation – to comply with the law.
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Legitimate interest – to improve services and protect against fraud.
6. Cookies
We use cookies to improve your experience. You can manage your cookie preferences via your browser or our Cookie Policy [link].
7. Data Sharing
We may share your data with:
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Service providers (e.g., hosting, analytics, payment processors).
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Legal authorities (if required by law).
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Third-party partners (only with consent or for essential services. E.g. warranty claims etc..).
We do not sell your personal data.
9. Data Retention
We keep your personal data only as long as necessary for the purposes set out in this policy or as required by law.
10. Your Rights
Under the UK GDPR, you have the right to:
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Access your personal data.
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Correct inaccurate data.
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Request deletion of your data.
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Restrict processing.
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Object to processing.
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Data portability.
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Withdraw consent at any time.
To exercise your rights, email us at info.severncycleworks.co.uk.
11. Security
We take appropriate security measures to protect your data against unauthorised access, loss, or misuse.
12. Complaints
If you are unhappy with how we handle your data, please contact us first. You also have the right to complain to the Information Commissioner’s Office (ICO):
https://www.ico.org.uk
13. Changes to This Policy
We may update this policy from time to time. Any changes will be posted on this page with the updated date.
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