Tailor made for the individual

When deciding to open a new bike shop, the main thought was how to differentiate us from customers buying on the internet. What is it that the majority of internet sellers just can't offer? The answer was simple, personal service.

However, personal service doesn't just mean talking to a real human being, it's also providing a bike that not only suits the customer, but also fits them to provide the most comfortable, and therefore most enjoyable riding experience.

Then, the right partnerships were required. Our suppliers are just as passionate about cycling as we are, so creating the bond was a simple decision.

The three brands on sale are all available to be customised before they go into "the box". We don't need to retro fit. At the point of order, almost anything can be changed, whether it's sizes of saddle, stem or handlebars, or the gear ratios or crank lengths. If it's on the shelf, it's a no cost option. No expensive retro-fits required.

What about if the specification isn't right for you? No problem. If you don't like what comes on the standard build, we'll change it for you. If you've a preferred type of wheelset, we'll put them on from new. No need to pay for the standard wheels as well as the upgrade. You only pay the extra cost, if indeed there is any.

For example, Wilier tend to come with Miche wheels, and Basso with Mavic. Want Mavic on your Wilier? The Mavic Cosmic S cost the same as the Miche SWR Evo, so that's a no cost swap. Want the Campagnolo Bora wheelset? Only pay the extra cost over the standard wheels.

When it comes to Reilly, we buy in the gorgeous titanium framesets and build you whatever you want. Nothing is off the table, as long as it exists for us to acquire. You even get the chance to custom anodise the frame in a mind boggling amount of ways. They'll even anodise your name onto the top tube, so you don't need to buy any stickers.

If you've never experienced the feel of riding titanium, head over to us and give it a go.

We also do coffee. Good coffee. And cake. Doesn't every cyclist love good coffee and cake?

Terms and Conditions

1. This website is owned and operated by Severn Cycleworks. These Terms set forth the terms and conditions under which you may use our website and services as offered by us. This website offers visitors bicycles, parts, accessories and booking for our workshop. By accessing or using the website of our service, you approve that you have read, understood, and agree to be bound by these Terms.

2. When buying an item, you agree that:

You are responsible for reading the full item listing before making a commitment to buy it.
You enter into a legally binding contract to purchase an item when you commit to buy an item and you complete the check-out payment process.
The prices we charge for using our services/products are listed on the website. We reserve the right to change our prices for products displayed at any time, and to correct pricing errors that may inadvertently occur.
Return and Refund Policy For any undamaged product, simply return it with its included accessories and packaging along with the original receipt (or gift receipt) within 14 days of the date you receive the product, and we will exchange it or offer a refund based upon the original payment method.

3. We may, without prior notice, change the services; stop providing the services or any features of the services we offer; or create limits for the services. We may permanently or temporarily terminate or suspend access to the services without notice and liability for any reason, or for no reason.

4. When we receive a valid warranty claim for a product purchased from us, we will either repair the relevant defect or replace the product. If we are unable to repair or replace the product within a reasonable time, the customer will be entitled to a full refund upon the prompt return of the product to us. We will pay for shipment of repaired or replaced products to the customer and the customer will be responsible for return shipment of the product to us.

5. The Service and all materials therein or transferred thereby, including, without limitation, software, images, text, graphics, logos, patents, trademarks, service marks, copyrights, photographs, audio, videos, music, and all Intellectual Property Rights related thereto, are the exclusive property of Severn Cycleworks. Except as explicitly provided herein, nothing in these Terms shall be deemed to create a license in or under any such Intellectual Property Rights.

6. We may permanently or temporarily terminate or suspend your access to the service without notice and liability for any reason, including if in our sole determination you violate any provision of these Terms or any applicable law or regulations. You may discontinue use and request to cancel your account and/or any services at any time.

7. We agree to indemnify and hold Severn Cycleworks harmless from any demands, loss, liability, claims, or expenses (including attorneys’ fees), made against usby any third party due to, or arising out of, or in connection with the use of the website or any of the services offered on the website.

8. To the maximum extent permitted by applicable law, in no event shall Severn Cycleworks, be liable for any indirect, punitive, incidental, special, consequential, or exemplary damages, including without limitation, damages for loss of profits, goodwill, use, data, or other intangible losses, arising out of or relating to the use of, or inability to use, the service.

9. We reserve the right to modify these terms from time to time at our sole discretion. Therefore, you should review these pages periodically. When we change the Terms in a material manner, we will notify you that material changes have been made to the Terms. Your continued use of the Website or our service after any such change constitutes your acceptance of the new Terms.

10. You agree to receive from time to time promotional messages and materials from us, by mail, email, or any other contact form you may provide us with (including your phone number for calls or text messages). If you don't want to receive such promotional materials or notices – please just notify us at any time.

11. These Terms, the rights and remedies provided hereunder, and any and all claims and disputes related hereto and/or to the services, shall be governed by, construed under, and enforced in all respects solely and exclusively in accordance with the internal substantive laws of the United Kingdom, without respect to its conflict of laws principles. Any and all such claims and disputes shall be brought in, and you hereby consent to them being decided exclusively by a court of competent jurisdiction located in the United Kingdom.

12. For any questions or concerns about these terms, please contact us using our contact page.